Review International Business

International Business High quality books

International Business
By:John B. Cullen,K. Praveen Parboteeah
Published on 2009-07-10 by Routledge

This book covers the same material and more when compared with other international business texts, yet it is priced for the student’s pocketbook. A new international business text for a new and ever changing global environment. With a unique chapter covering International E-Commerce, Cullen is written in a unique way. Issues link the chapters. The logic is that to choose and implement strategies in international business, you need to understand the global, institutional, and cultural environment. In turn, you need to align functional strategies to support the more general multinational strategies. From the student’s point of view, the approach is designed to answer the questions of |why do I really need to know all of this stuff?| Log on to International Business' companion website for student and instructor resources, featuring Lecture Notes, Lecture Slides, a TestBank, Practice Quizzes, Flash Cards, and useful links: www.cullenib.com.

This Book was ranked at 38 by Google Books for keyword Business.

Book ID of International Business's Books is y12oFziJnXsC, Book which was written byJohn B. Cullen,K. Praveen Parboteeahhave ETAG "AbBdlLwHZmc"

Book which was published by Routledge since 2009-07-10 have ISBNs, ISBN 13 Code is 9780203879412 and ISBN 10 Code is 0203879414

Reading Mode in Text Status is false and Reading Mode in Image Status is false

Book which have "500 Pages" is Printed at BOOK under CategoryBusiness and Economics

This Book was rated by Raters and have average rate at ""

This eBook Maturity (Adult Book) status is NOT_MATURE

Book was written in en

eBook Version Availability Status at PDF is trueand in ePub is false

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